12 March: Rare Beauty is now partnering with ‘Casa Colina Research Institute’ to expand the Made Accessible Initiative

Selena announces that Rare Beauty is expanding with the ‘Made Accessible Initiative’.

‘We partnered with the Casa Colina Research Institute (CCRI), part of Casa Colina Hospital and Centers for Healthcare, to identify features that make our products easy to open and close, hold, or apply for individuals with dexterity issues. Since then, seven products have aligned with our Made Accessible Initiative. And this is only the beginning!’ – Rare Beauty

‘Because of her personal experience, Selena has always been drawn to packaging that’s easy to open and close, hold, and apply. When we started hearing your feedback about how accessible *you* find our products, we wanted to know more.’ – Rare Beauty